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080717s2008####nju####g#b####001#0#eng## |
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AR-BCCAB |
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|a Strategic market management /
|c David A. Aaker.
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250 |
# |
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|a 8th ed.
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260 |
# |
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|a Hoboken, NJ :
|b Wiley,
|c c2008.
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300 |
# |
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|a xiii, 322 p. ;
|c 23 cm.
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504 |
# |
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|a Incluye referencias bibliográficas.
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020 |
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|a 9780470056233 (pbk. : alk. paper)
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020 |
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|a 0470056231 (pbk. : alk. paper)
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100 |
1 |
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|a Aaker, David A.
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080 |
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|a 65.01
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650 |
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7 |
|a Management.
|2 inist
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650 |
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7 |
|a Marketing.
|2 inist
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650 |
# |
7 |
|a Gestión.
|2 inist
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650 |
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7 |
|a Mercadotecnia.
|2 inist
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|a ##2008274680
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|a HF5415.13
|b .A23 2008
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|a DLC
|c DLC
|d DLC
|d arbccab
|b spa
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# |
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|a Incluye índice.
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4 |
1 |
|3 Indice
|u http://www.loc.gov/catdir/tocs/fy0805/2008274680.html
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|c BK
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|2 udc
|a ARBCCAB
|b ARBCCAB
|d 20090213
|i 20757
|o 65.01 Aa41
|p 20757
|t 1
|y BK
|