The gender role on moderator effect of food safety label between perceived quality and risk on fresh vegetables
The role of food safety label in fresh vegetables has received little attention in developing economies and less attention from the perspective of gender. In this context, a conceptual model was developed to explain the effect of food safety label as a moderator variable of risk perception and quali...
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2019
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I11-R107article-23472019-12-18T16:16:39Z The gender role on moderator effect of food safety label between perceived quality and risk on fresh vegetables The gender role on moderator effect of food safety label between perceived quality and risk on fresh vegetables Adasme-Berríos, Cristian Sánchez, Mercedes Mora, Marcos Schnettler, Berta Lobos, Germán Díaz, José inocuidad alimentaria modelo de ecuaciones estructurales percepción de riesgo hortalizas frescas variable moderadora food safety structural equation model risk perception fresh vegetables moderator variable The role of food safety label in fresh vegetables has received little attention in developing economies and less attention from the perspective of gender. In this context, a conceptual model was developed to explain the effect of food safety label as a moderator variable of risk perception and quality perceived for fresh vegetables from the perspective of gender. A structural equation model was developed in central and south central Chile, using a convenience sample (n = 1114) of vegetables buyers. The main finding of the study was that for females, the food safety label moderated the effect of risk perception on perceived quality; while for males this effect was not significant. However, given that females are primarily responsible for purchasing food, food safety labels are a tool for consumers to recognize unsafe vegetables; at the same time, it can influence the purchase decision of those consumers worried by certain risks associated with fresh vegetables. The role of food safety label in fresh vegetables has received little attention in developing economies and less attention from the perspective of gender. In this context, a conceptual model was developed to explain the effect of food safety label as a moderator variable of risk perception and quality perceived for fresh vegetables from the perspective of gender. A structural equation model was developed in central and south central Chile, using a convenience sample (n = 1114) of vegetables buyers. The main finding of the study was that for females, the food safety label moderated the effect of risk perception on perceived quality; while for males this effect was not significant. However, given that females are primarily responsible for purchasing food, food safety labels are a tool for consumers to recognize unsafe vegetables; at the same time, it can influence the purchase decision of those consumers worried by certain risks associated with fresh vegetables. Facultad de Ciencias Agrarias-UNCuyo 2019-06-30 info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion application/pdf text/html https://revistas.uncu.edu.ar/ojs3/index.php/RFCA/article/view/2347 Revista de la Facultad de Ciencias Agrarias UNCuyo; Vol. 51 No. 1 (2019): January-June; 93-109 Revista de la Facultad de Ciencias Agrarias UNCuyo; Vol. 51 Núm. 1 (2019): Enero-Junio; 93-109 1853-8665 0370-4661 eng https://revistas.uncu.edu.ar/ojs3/index.php/RFCA/article/view/2347/1717 https://revistas.uncu.edu.ar/ojs3/index.php/RFCA/article/view/2347/1718 |
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Universidad Nacional de Cuyo |
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Revistas en línea |
filtrotop_str |
Revistas en línea |
collection |
Revista de la Facultad de Ciencias Agrarias |
journal_title_str |
Revista de la Facultad de Ciencias Agrarias |
institution_str |
I-11 |
repository_str |
R-107 |
language |
eng |
format |
Online |
author |
Adasme-Berríos, Cristian Sánchez, Mercedes Mora, Marcos Schnettler, Berta Lobos, Germán Díaz, José |
spellingShingle |
Adasme-Berríos, Cristian Sánchez, Mercedes Mora, Marcos Schnettler, Berta Lobos, Germán Díaz, José The gender role on moderator effect of food safety label between perceived quality and risk on fresh vegetables inocuidad alimentaria modelo de ecuaciones estructurales percepción de riesgo hortalizas frescas variable moderadora food safety structural equation model risk perception fresh vegetables moderator variable |
author_facet |
Adasme-Berríos, Cristian Sánchez, Mercedes Mora, Marcos Schnettler, Berta Lobos, Germán Díaz, José |
author_sort |
Adasme-Berríos, Cristian |
title |
The gender role on moderator effect of food safety label between perceived quality and risk on fresh vegetables |
title_short |
The gender role on moderator effect of food safety label between perceived quality and risk on fresh vegetables |
title_full |
The gender role on moderator effect of food safety label between perceived quality and risk on fresh vegetables |
title_fullStr |
The gender role on moderator effect of food safety label between perceived quality and risk on fresh vegetables |
title_full_unstemmed |
The gender role on moderator effect of food safety label between perceived quality and risk on fresh vegetables |
title_sort |
gender role on moderator effect of food safety label between perceived quality and risk on fresh vegetables |
description |
The role of food safety label in fresh vegetables has received little attention in developing economies and less attention from the perspective of gender. In this context, a conceptual model was developed to explain the effect of food safety label as a moderator variable of risk perception and quality perceived for fresh vegetables from the perspective of gender. A structural equation model was developed in central and south central Chile, using a convenience sample (n = 1114) of vegetables buyers. The main finding of the study was that for females, the food safety label moderated the effect of risk perception on perceived quality; while for males this effect was not significant. However, given that females are primarily responsible for purchasing food, food safety labels are a tool for consumers to recognize unsafe vegetables; at the same time, it can influence the purchase decision of those consumers worried by certain risks associated with fresh vegetables. |
publisher |
Facultad de Ciencias Agrarias-UNCuyo |
publishDate |
2019 |
url |
https://revistas.uncu.edu.ar/ojs3/index.php/RFCA/article/view/2347 |
topic |
inocuidad alimentaria modelo de ecuaciones estructurales percepción de riesgo hortalizas frescas variable moderadora food safety structural equation model risk perception fresh vegetables moderator variable |
topic_facet |
inocuidad alimentaria modelo de ecuaciones estructurales percepción de riesgo hortalizas frescas variable moderadora food safety structural equation model risk perception fresh vegetables moderator variable |
work_keys_str_mv |
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