Turismo creativo: fundamentos y posibilidades de desarrollo en Argentina
Creative tourism is a modality within cultural tourism that is characterized by an offer based on learning experiences around recreational activities inspired in the local culture and its diverse manifestations. In this article whose methodology was based on bibliographic research, the theoretical f...
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Instituto de Investigaciones en Turismo e Identidad. Facultad de Filosofía y Letras – Universidad Nacional de Cuyo
2021
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| Acceso en línea: | https://revistas.uncu.edu.ar/ojs3/index.php/turismoeindentidad/article/view/5484 |
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I11-R84article-54842022-03-20T23:58:40Z Creative tourism: foundations and developing possibilities in Argentina Turismo creativo: fundamentos y posibilidades de desarrollo en Argentina Mansilla, Melina Noel turismo creativo turismo cultural patrimonio cultural diseño de experiencia creative tourism cultural tourism cultural heritage experience design Creative tourism is a modality within cultural tourism that is characterized by an offer based on learning experiences around recreational activities inspired in the local culture and its diverse manifestations. In this article whose methodology was based on bibliographic research, the theoretical foundations of this model of tourism development are addressed, as well as the essential differences between creative tourism and cultural tourismin its most conventional expression. Likewise, the strengths and weaknesses present in Argentina for the development of this modality are analyzed, together with the challenges and opportunities that the current context contains. Cultural heritage plays a fundamental role as a source of inspiration for the creation of creative tourism proposals and therefore some examples of potential representative cultural resources from the different regions of the country are included. On the other hand, basic guidelines are addressed for the planning, management and promotion of tourism products based on the experience design. Finally, it comes to the conclusion that creative tourism represents an interesting alternative to diversify Argentina's tourism offer, according to the needs of today's tourists. El turismo creativo es una modalidad dentro del turismo cultural que se caracteriza por una oferta basada en experiencias de aprendizajes en torno a actividades recreativas inspiradas en la cultura local y en sus diversas manifestaciones. En este artículo, cuya metodología se basó en investigación bibliográfica, se abordan fundamentos teóricos que sustentan este modelo de desarrollo turístico, así como las diferencias esenciales existentes entre el turismo creativo y el turismo cultural, en su expresión más convencional. Asimismo, se analizan las fortalezas y debilidades que presenta en términos generales la Argentina para el desarrollo de esta modalidad, así como los desafíos y oportunidades que encierra el contexto actual. Dado que el patrimonio cultural cumple un rol fundamental como fuente de inspiración para la creación de propuestas de turismo creativo, se incluyen algunos ejemplos de recursos culturales representativos de las diferentes regiones del país que detentan potencial en este sentido. Por otro lado, se abordan lineamientos básicos para la planificación, gestión y promoción de productos turísticos basados en el diseño de experiencia. Finalmente, se arriba a la conclusión que el turismo creativo representa una alternativa interesante para diversificar la oferta turística de Argentina, atendiendo las necesidades del turista actual. Instituto de Investigaciones en Turismo e Identidad. Facultad de Filosofía y Letras – Universidad Nacional de Cuyo 2021-12-16 info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion Not peer reviewed No evaluado por pares application/pdf text/html https://revistas.uncu.edu.ar/ojs3/index.php/turismoeindentidad/article/view/5484 Revista de Turismo e Identidad; Vol. 2 Núm. 2 (2021): Diciembre 2021 / Mayo 2022; 125-153 2718-8205 spa https://revistas.uncu.edu.ar/ojs3/index.php/turismoeindentidad/article/view/5484/4163 https://revistas.uncu.edu.ar/ojs3/index.php/turismoeindentidad/article/view/5484/4532 https://creativecommons.org/licenses/by-nc-sa/4.0 |
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Universidad Nacional de Cuyo |
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Revistas en línea |
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Revista de Turismo e Identidad |
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Revista de Turismo e Identidad |
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Online |
| author |
Mansilla, Melina Noel |
| spellingShingle |
Mansilla, Melina Noel Turismo creativo: fundamentos y posibilidades de desarrollo en Argentina turismo creativo turismo cultural patrimonio cultural diseño de experiencia creative tourism cultural tourism cultural heritage experience design |
| author_facet |
Mansilla, Melina Noel |
| author_sort |
Mansilla, Melina Noel |
| title |
Turismo creativo: fundamentos y posibilidades de desarrollo en Argentina |
| title_short |
Turismo creativo: fundamentos y posibilidades de desarrollo en Argentina |
| title_full |
Turismo creativo: fundamentos y posibilidades de desarrollo en Argentina |
| title_fullStr |
Turismo creativo: fundamentos y posibilidades de desarrollo en Argentina |
| title_full_unstemmed |
Turismo creativo: fundamentos y posibilidades de desarrollo en Argentina |
| title_sort |
creative tourism: foundations and developing possibilities in argentina |
| description |
Creative tourism is a modality within cultural tourism that is characterized by an offer based on learning experiences around recreational activities inspired in the local culture and its diverse manifestations. In this article whose methodology was based on bibliographic research, the theoretical foundations of this model of tourism development are addressed, as well as the essential differences between creative tourism and cultural tourismin its most conventional expression. Likewise, the strengths and weaknesses present in Argentina for the development of this modality are analyzed, together with the challenges and opportunities that the current context contains. Cultural heritage plays a fundamental role as a source of inspiration for the creation of creative tourism proposals and therefore some examples of potential representative cultural resources from the different regions of the country are included. On the other hand, basic guidelines are addressed for the planning, management and promotion of tourism products based on the experience design. Finally, it comes to the conclusion that creative tourism represents an interesting alternative to diversify Argentina's tourism offer, according to the needs of today's tourists. |
| publisher |
Instituto de Investigaciones en Turismo e Identidad. Facultad de Filosofía y Letras – Universidad Nacional de Cuyo |
| publishDate |
2021 |
| url |
https://revistas.uncu.edu.ar/ojs3/index.php/turismoeindentidad/article/view/5484 |
| topic |
turismo creativo turismo cultural patrimonio cultural diseño de experiencia creative tourism cultural tourism cultural heritage experience design |
| topic_facet |
turismo creativo turismo cultural patrimonio cultural diseño de experiencia creative tourism cultural tourism cultural heritage experience design |
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AT mansillamelinanoel creativetourismfoundationsanddevelopingpossibilitiesinargentina AT mansillamelinanoel turismocreativofundamentosyposibilidadesdedesarrolloenargentina |
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