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|2 20
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|c 659.195
|l C678
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1 |
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|a Cohen, William A.
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| 245 |
1 |
3 |
|a El plan de márketing :
|b procedimiento, formularios, estrategia y técnica /
|c William A. Cohen.
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| 260 |
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|a Bilbao :
|b Ediciones Deusto,
|c 1993.
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| 300 |
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|a 287 p. ;
|c 23 cm.
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| 505 |
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|a Contiene ejemplos de planes de marketing
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| 650 |
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4 |
|a Comercialización
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| 650 |
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4 |
|a Plan de marketing
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| 650 |
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4 |
|a Planificación estrategica
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| 650 |
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4 |
|a Estudio de casos
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| 866 |
0 |
1 |
|a 1 Ej.
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| 908 |
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|a imp
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| 929 |
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|a COM
|c PRESTNU
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| 930 |
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|c Ej. 1
|d pre
|a 4193
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| 952 |
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|f COM
|k PRESTNU
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|o 659.195 C678
|y IMP
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| 999 |
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|a LS
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