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# |
|a Rapp, Stan.
|
| 245 |
1 |
0 |
|a Maximarketing /
|c Stan Rapp y Tohomas L. Collins ; traducción, Roberto Haas Garcia.
|
| 250 |
# |
# |
|a 1a. ed. rev.
|
| 260 |
# |
# |
|a Madrid :
|b McGraw-Hill,
|c 1990.
|
| 300 |
# |
# |
|a xiv, 306p. ;
|c 24 cm.
|
| 440 |
# |
# |
|a McGraw-Hill de Management
|
| 505 |
0 |
# |
|a Nuevas estrategias de publicidad, promoción y marketing
|
| 650 |
# |
4 |
|a Comercialización
|
| 650 |
# |
4 |
|a Consumidores
|
| 650 |
# |
4 |
|a Publicidad
|
| 650 |
# |
4 |
|a Ventas
|
| 650 |
# |
4 |
|a Promoción
|
| 650 |
# |
4 |
|a Marketing
|
| 650 |
# |
4 |
|a Empresas
|
| 700 |
1 |
# |
|a Collins, Tom.
|
| 866 |
0 |
1 |
|a 1 Ej.
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| 908 |
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|a imp
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