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|2 20
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|c 659.195
|l K26
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| 100 |
1 |
# |
|a Keegan, Warren J.
|
| 245 |
1 |
0 |
|a Marketing global /
|c Warren J. Keegan.
|
| 250 |
# |
# |
|a 5a. ed.
|
| 260 |
# |
# |
|a Madrid :
|b Prentice Hall,
|c 1997.
|
| 300 |
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|a xix, 532 p. ;
|c 25 cm.
|
| 500 |
# |
# |
|a Resumen y cuestiones de debate al final de cada capítulo.
|
| 650 |
# |
4 |
|a Comercialización
|
| 650 |
# |
4 |
|a Organización de la empresa
|
| 650 |
# |
4 |
|a Economía
|
| 650 |
# |
4 |
|a Comercio internacional
|
| 650 |
# |
4 |
|a Liderazgo
|
| 650 |
# |
4 |
|a Globalización
|
| 650 |
# |
4 |
|a Publicidad
|
| 866 |
0 |
1 |
|a 2 Ej.
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| 908 |
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|a imp
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|a COM
|c FAS
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| 930 |
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|a 2730
|c Ej. 2
|d sal
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| 952 |
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|f COM
|k FAS
|w 070918
|p ITUL2730
|t Ej. 2
|a ITUL
|b ITUL
|o 659.195 K26
|7 1
|y IMP
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| 999 |
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|a MR
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