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|2 20
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|c 659.195
|l L898
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| 100 |
1 |
# |
|a Lovelock, Christopher H.
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| 245 |
1 |
0 |
|a Mercadotecnia de servicios /
|c Christopher H. Lovelock.
|
| 250 |
# |
# |
|a 3a.ed.
|
| 260 |
# |
# |
|a México :
|b Pearson Educación,
|c 1997.
|
| 300 |
# |
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|a xiv, 661 p. ;
|c 24 cm.
|
| 650 |
# |
4 |
|a Marketing
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| 650 |
# |
4 |
|a Penetración en el mercado
|
| 650 |
# |
4 |
|a Consumidores
|
| 650 |
# |
4 |
|a Empleados
|
| 650 |
# |
4 |
|a Estrategia empresarial
|
| 650 |
# |
4 |
|a Empresas de servicios
|
| 650 |
# |
4 |
|a Productividad
|
| 650 |
# |
4 |
|a Calidad del servicio
|
| 866 |
0 |
1 |
|a 1 Ej.
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| 908 |
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|a imp
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|a COM
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